The benefits of being listed in a web directory

In theory, there are two main benefits of being listed in a web directory:

• Increased link-popularity due to a one-way link from a highly-respected resource.
• Increased traffic due to being listed in a directory that is searched by many people every day.

In reality though, these benefits are directly related to how popular the directory is itself, and how much money you have paid for your listing. Of course, if the link is for free, there is nothing to worry about.
But if you are paying for submission, you need to know some very important facts.

Link Popularity

As far as link-popularity is concerned, you need to factor in several variables:

• The Page Rank of the directory
• The Page Rank of the category page on which you are listed
• Where you are listed on the page
• The number of competing websites on that page
• If there are other websites in your niche that can offer you the same conditions for the same price or less (very, very important).

How to Keep Your Online SEO Material Fresh

Time waits for no one—everything ages. This can be a good thing, such as with a fine bottle of wine, but age isn’t always so kind; if you let items like cars and teeth age without proper care or maintenance, they deteriorate and often stop working entirely.

This applies to online business material as well. There are still people who think you can just put business material online and expect it to remain accurate, relevant, and useful, but this isn’t the case. Like other aspects of business, such as advertising and product lines, online business material needs to be regularly updated if it’s going to help a business succeed.

It’s important to pay close attention to your SEO and its age. SEO has a shelf life, eventually becoming almost useless to your business. While you may not wish to do it, you have to be ready to refresh your SEO material so it continues to benefit you and your business.

Examine and Evaluate

Updating SEO means having to examine and evaluate content on a regular basis. By going through your online business results, you can get a feeling of where your SEO is weak and where to make the necessary changes.

Union Budget 2014-15 to be presented in Parliament today amid expectations of tax sops

New Delhi: Finance Minister Arun Jaitley will present his maiden Budget on Thursday after his Bharatiya Janata Party, led by Prime Minister Narendra Modi, won a landslide victory in May to form the first majority government in three decades.

Jaitley's maiden Budget is expected to be a tightrope walk of trying to meet demands for tax sops especially from the middle class and pursuing fiscal prudence to spur investment and growth.

There are high hopes from the new government that it will raise tax slabs and also significantly hike the annual tax exemption limit to provide a much-needed relief to salaried class, which is reeling under the stubbornly high inflation.

Railway Budget 2014: List of new trains

New Delhi: Union Railway Minister Sadananda Gowda on Tuesday announced 58 new trains in Railway Budget 2014 which includes five Jansadharan Trains, five Premium Trains, six AC Express Trains, 27 Express Trains, eight Passenger Trains, two MEMU services and five DEMU services this year.

While presenting the Rail Budget, Railway Minister Sadananda Gowda also proposed to extend the run of 11 existing trains.

New Trains

Jansadharan Trains

Ahmedabad–Darbhanga Jansadharan Express via Surat
Jaynagar–Mumbai Jansadharan Express
Mumbai–Gorakhpur Jansadharan Express
Saharasa–Anand Vihar Jansadharan Express via Motihari
Saharasa–Amritsar Jansadharan Express

Economic Survey 2013-14: FY15 GDP growth pegged at 5.4-5.9%

New Delhi: India's economy is expected to grow between 5.4 percent and 5.9 percent in the current fiscal year, the new government`s first Economic Survey said on Wednesday.

The Economic Survey 2013-14, tabled in Parliament a day ahead of the Union Budget 2014-15, expects that moderation in inflation will ease the monetary policy stance and revive the confidence of investors.

As regards the downside risks, the Survey lists factors like poor monsoon, the external environment and the poor investment climate.

The Survey further said the measures taken by the government to improve investment climate and improve governance could push up growth to 7-8 percent in the coming years.

After recovering in 2009-10 and 2010-11, GDP growth slowed down to decade's low of 4.5 percent in 2012-13. It picked up marginally to 4.7 percent in 2013-14.

Here are the key highlights


Growth

-Estimates India FY15 GDP growth at 5.4-5.9%